An Alta vacation is so much more than just skiing and sleeping. Thankfully, in Alta, we have a few great community partners that help to complete the experience allowing us to focus on what we do best – providing you with comfortable lodging and creative culinary delights just steps from the “greatest snow on earth”. This fall, we are introducing you to a few partners we couldn’t live without.

Gene and Joan Huber started Powder House Ski Shop, the first ski shop in Utah, in 1953 with financial support from Joan’s father Wallace Keller. In the early 80s Paul began working with the company and took over operations a few short years later.


Paul was raised in the ski industry and has spent his entire adult life working toward the goal of ensuring the Powder House family of ski shops is the best of the best. Over the years, they’ve received multiple awards, have helped develop skis and boots, and have continued to be the first in the Salt Lake Valley to invest in cutting edge equipment designed to give the customer the best experience ever. We couldn’t imagine a better ski shop to serve our guests.

The Motherlode Powder House opened in the Lodge in 2003 and serves the needs of Goldminer’s Daughter Lodge guests as well as day visitors to the ski area. Paul and his staff make sure the store is stocked with the best of the best in terms of hard goods, soft goods and rental and tuning equipment. They actually transport equipment to their store at the base of the Canyon to ensure the best tune possible.

This season, guests can look forward to a new paperless rental form to help speed up the rental process. The system, scheduled to launch in mid-October, will allow you to complete the rental paperwork online. Once you arrive at the shop, you’ll just need to tell the shop crew that you have a Hot Rental form and your form will be located. Paul expects the new system to speed up the process by close to 70%, which means more time on the skis instead of spending time picking up your rentals.  Looking to the future, the new system will allow Motherlode to customize your rental experience by adding notes to your profile indicating your ski preference. Paul looks forward to the new system providing the visitor a higher level of customer service.

Paul and the crew at the Motherlode Powder Haus add to the guest experience at Goldminer’s Daughter Lodge. We are thankful to have such a quality ski rental partner available for our guests.